Duda blog topics cover a lot of ground, but there is one topic that comes up time and time again: the importance of having a mobile-friendly website. We stress it here not just for the sake of it; but because it is something that many small-to-medium businesses still aren't taking seriously.
Websites have been around since the early-to-mid 1990s. Despite businesses realising towards the end of the 1990s that they should have an online presence of some kind, many didn't fully appreciate how important web presence would become to their marketing strategies, branding and revenues. In the past half-decade, there has been another technological revolution going on – the rise of mobile internet. The last few years has seen the realisation that more people worldwide actually access the web via mobile than they do on their desktops or laptops. That means that websites that have been beautifully crafted to work perfectly on desktop websites may be completely unusable on a phone. This is because a smartphone screen is much smaller than a desktop screen – leaving users to scroll about and zoom in just so they can see the 'Add to Basket' button, for instance. And even then there's no guarantee it will work. From a commercial standpoint, that's disastrous. In fact, surveys have shown that somewhere between 40-50% of users have switched to a competitor if they experience this problem. Can you stand to lose that much business because of outdated web design? Tools like DudaMobile are, therefore, important in changing your online fortunes – but that was five years ago.
Today, you don't need a mobile-friendly website; you need a responsive website that works seamlessly on all devices – desktop, mobile and tablet. Our experienced team at Fast Start Up can create this website for you. To find out more, please visit http://faststartup.co.uk/, call free on 0203 372 4870 or email us via firstname.lastname@example.org. And please feel free to tell us what you thought about our Duda blog too.